We love to be Brilliant
and we love to be Responsible
We have always taken responsibility for only trading diamonds that are conflict-free, ethical, and sustainable. We not only say so, but we also demonstrate it and continue to stand by it. As investment diamond specialists, we are the first in the world to partner with Tracr.
In a connected world, trust is the key to corporate success. In the dazzling world of diamonds, trust is a burning issue. Nevertheless, the new era of diamond traceability has brought about a revolution in the diamond industry.
The journey of a diamond from its source to the hands of its owner was shrouded in mystery in the past. This lack of transparency in the diamond supply chain has led to problems such as conflict diamonds, human rights violations, and environmental destruction.
Through consistent process optimization and the involvement of key stakeholders, Ajediam Diamonds®, as a pioneer in investment diamonds, has succeeded in bringing further transparency to the diamond industry for its customers.
In January 2014, the first ADIAP™ - INTERNATIONAL DIAMOND PRICING was published publicly online, providing clear price transparency for everyone. Ten years later, with Tracr, transparency regarding the origin of every diamond was achieved.
It is now possible to trace a diamond from its origin to the final product. Information about every step in the diamond supply chain is recorded and documented, including the mining, cutting, certification, and distribution processes.
Growing awareness and technological advancements have made it possible to implement this transparency.
Our customers want to ensure that the value of their diamonds reflects their own. Questions about their origin, how they were mined, and what benefits they have brought to people and the planet are becoming increasingly important, and our drive and commitment to obtaining and providing this information for our customers is crucial.
Conflict-free
Thanks to diamond traceability, the fight against blood diamonds or conflict diamonds can be significantly strengthened. This prevents diamonds associated with violence and unethical practices from being circulated.
Ethics
As a customer, you have the right, and with us the assurance, that the diamonds you purchase are ethically sourced, without contributing to conflict or human rights violations, and have been sourced responsibly and correctly.
Sustainability
We encourage and support companies to implement environmentally friendly mining methods, prioritize fair labor practices, and support local communities to minimize the industry's social and environmental footprint.
We owe our high standards to you so that you, as a customer, can directly influence the process and thus purchase only conflict-free, ethical, and sustainable diamonds.
This transparency not only allows customers to make an informed purchasing decision consistent with their values, but the diamond's journey also confirms that the diamond they own is a natural diamond and not a fake or synthetic stone.
Therefore, collaborating with Tracr is a logical step for us, as it uses multiple technologies to create an exclusive, tamper-evident digital fingerprint for each individual diamond.
Through such collaborations, our high standards are reinforced, our responsibility to our customers and our environment is fulfilled, and thus, we ensure that our customers receive high-quality, responsibly sourced diamonds, allowing each diamond to tell its own story of integrity and social impact.
This is our promise to you: we love to be brilliant and we love to be responsible.